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ACTIVISION UNLEASHES
CRITICALLY ACCLAIMED VIDEO GAME WAKEBOARDING UNLEASHEDsurf3; FEATURING
SHAUN MURRAY TO NORTH AMERICAN RETAIL OUTLETS
Santa Monica, CA -
June, XX 2003 - Gamers get ready to rip across a lake by a high-powered
speedboat and pull off huge tricks in Activision, Inc.'s (Nasdaq: ATVI)
new action sports video game, Wakeboarding Unleashedsurf3; featuring Shaun
Murray. Featuring revolutionary water graphics, unique rope mechanics
and innovative two-player modes, the game has been named "Game of
the Month" by PSM (July, 2003), "GMR Essential Selection"
by GMR Magazine (July 2003), and Editor's Choice by the Official Xbox
Magazine (August 2003).
Wakeboarding Unleashed
featuring Shaun Murray is currently available for the PlayStation®2
computer entertainment system and the Xbox® video game system from
Microsoft at North American retail outlets for a suggested retail price
of $49.99 and has been rated "E" ("Everyone" - comic
mischief) by the
ESRB.
"Activision is
the #1 publisher of action sports video games and with Wakeboarding Unleashed
featuring Shaun Murray we've set another benchmark for the genre,"
Larry Goldberg, executive vice president of Activision Worldwide Studios,
said. "This title will introduce video game players to the exciting
world of wakeboarding by delivering the most impressive water physics
seen in any title to date and an entirely new and exhilarating gameplay
experience."
Developed by Shaba
Games, LLC, Wakeboarding Unleashed featuring Shaun Murray lets players
perform incredible series of tricks through nine dynamic levels of limitless
action. The game's unique rope mechanics enables players to let go of
the rope in order to find secret areas and venture into unteathered territory.
Gamers can then continue their run by grabbing a hold of the rope again
to explore exotic locations from Hong Kong Harbor to Venice, Italy.
Players are also able
to compete with one another in groundbreaking two-player modes including
Cooperative where one person controls the boat while the other controls
the boarder, and head-to-head Tug-of-War. The game features amazing water
graphics, secret levels and upgradeable equipment that capture the essence
of high performance wakeboarding.
A world leader in
the fast-growing sport of wakeboarding, Shaun Murray is one of seven professional
riders featured in the game. His impressive list of credentials includes
multiple Pro Wakeboard Tour wins, a gold medal in the Gravity Games and
first place at the Vans Triple Crown.
Headquartered in Santa
Monica, California, Activision, Inc. is a leading worldwide developer,
publisher and distributor of interactive entertainment and leisure products.
Founded in 1979, Activision posted net revenues of $864 million for the
fiscal year ended March 31, 2003.
Activision maintains
operations in the U.S., Canada, the United Kingdom, France, Germany, Japan,
Australia, Scandinavia and the Netherlands. More information about Activision
and its products can be found on the company's World Wide Web site, which
is located at www.activision.com.
The statements contained
in this release that are not historical facts are "forward-looking
statements." The Company cautions readers of this press release that
a number of important factors could cause Activision's actual future results
to differ materially from those expressed in any such forward-looking
statements. These important factors, and other factors that could affect
Activision, are described in Activision's Annual Report on Form 10-K for
the fiscal year ended March 31, 2002, which was filed with the United
States Securities and Exchange Commission. Readers of this press release
are referred to such filings.
check out www.activision.com
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